Take the Being Seen Challenge

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Being Seen Challenge

Being Seen offers unique access into the lives of individuals with developmental disabilities, their families, and the people who support their independent living. Individuals were asked to reflect upon their own disabilities, and the outcome was an unexpected eye-opener.

Following the early success of the film, Paul Zehrer and Chikara Motomura have now launched the campaign, Being Seen Challenge. “My hope is that, in some small way, this film offers viewers an opportunity to get beyond the ‘otherness’ that separates us and opens [viewers] to a more expansive insight of people with developmental disabilities”. – Paul Zehrer, Producer/Director


Being Seen Trailer from potentialsf on Vimeo.
Watch full movie here.

See more information on how to host screenings or watch the film near you. If you’ve seen the film, please share your thoughts. Don’t forget to help raise disability awareness by taking on the Being Seen Challenge.

Lifehouse Documentary Awarded a Telly

Lifehouse Awarded TellyThe Telly Awards has named PotentialSF a Social Issues Category Bronze winner in the 37th Annual Telly Awards for their piece entitled “Lifehouse”. With over 13,000 entries from all 50 states and numerous countries, this is truly an honor.

The film is a window into the lives of individuals with developmental disabilities, their families, and the people who support their independent living. The film explores many difficult questions they and their families must grapple with, while underscoring that, despite their disabilities, these people possess a vast range of emotional, intellectual, and artistic abilities.


The Telly Awards was founded in 1979 and is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video, and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.

“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “PotentialSF’s accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”

A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition, upholding the historical standard of excellence that Telly represents. The Silver Council evaluated entries to recognize distinction in creative work – entries do not compete against each other – rather entries are judged against a high standard of merit. Less than 10% of entries are chosen as Winners of the Silver Telly, our highest honor. Approximately 25% of entries are chosen as Winners of the Bronze Telly.

Congratulations to Paul Zehrer and Chikara Motomura from PotentialSF for their beautiful work and support to Lifehouse Agency!

Voice Your Concerns About Sustainability for Developmental Disabilities Services & Budget in California

During the past ten years California’s service system has endured over 50 cost cutting changes to the Lanterman Act, elimination of services, and reductions to a rate system that was already frozen. This major divestment from a once robust and comprehensive community system of coordinated care, supports, and services has resulted in a fragile system that has begun the collapse many have warned about for years.

Organizations representing the Bay Area’s developmental disabilities community have mobilized to urge Governor Jerry Brown and the California State Legislature to stop the current state of collapse of our system and to reinvest in our service system.

Please join Lifehouse in this campaign by:

Together, we can make the State accountable to the needs of individuals with developmental disabilities, their families, and the people and organizations that serve them!